Growing a spiritual online business and community isn’t easy, especially with so many wonderful pages out there trying to do the same thing. As a spiritual person, you may struggle with developing an online presence and engaging with your online community, especially if you don’t enjoy the thought of spending hours each day behind a screen.
Although technology can bring us away from the present, engaging with your spiritual community is a beautiful way to use social media for good. Below we look at how you can maximize your Insta presence and engage with your audience.
Stay Consistent
One of the hardest things to do when starting an online business or running an Instagram page is to stay consistent. Although it can be difficult, consistency is key to building an Instagram presence and engaging your community. You are more likely to lose followers if you don’t post for days or weeks at a time. This means scheduling Instagram posts, so you have content going out every single day.
Remain Honest
Engaging with your spiritual community is all about honesty. Spiritual journeys aren’t all rainbows and butterflies. There are days when anxiety and worry cloud our judgment, but that’s ok too. Remaining honest with your community will help them feel like they’ve found a friend by following your page and chatting with others in the comment section about similar topics. Relatable content is what will get your community talking, and we can all relate to having a bad day.
Understanding the Algorithm
Even when pouring your heart and soul into your content, this doesn’t mean it’s going to get very far. To get your content noticed against thousands of other similar pages, you need to understand the Instagram algorithm. Whilst this can seem daunting at first, it’s best to surrender to this process and slowly learn more about what content works and what content doesn’t.
By following similar pages and checking what type of reels are doing well, you have a better idea of the kind of things to post about yourself. You can still make your posts uniquely you, but a better grasp of the algorithm allows you to make better content for your community. If you want to do this full-time, understanding the algorithm is inevitably part of the process.
Creating Soulful Content
Your spiritual community is following pages like yours because they want to see soulful, beautiful content that uplifts their hearts. This includes images, reels, and your own unique content, such as drawings and quotes. Even the spiritual community is up for a good meme, so if you’re ever struggling to find something to post about, try using a meme maker.
To engage with your online spiritual community and help it to grow, make sure you post consistently. You should also keep posts honest, as spirituality is all about being open and honest with ourselves and others, and you may inspire your followers to do the same. Take time to understand the algorithm and create meaningful, soulful content to engage your followers.
Luciana, a proud Brazilian, blends her passion for jiu-jitsu with a deep-rooted connection to spirituality and well-being. Her dedication to the martial art reflects not just a physical discipline, but a holistic approach to life, seeking balance in mind, body, and spirit. Whether on the mats or in meditation, Luciana embodies the essence of harmony and inner strength.